Where intention feels at home

Soul Living is an independent interiors and lifestyle destination, bringing together furniture, homeware and fragrance to help you create a home that feels uniquely yours.

Our home is in Shropshire, where the Soul story began, with our showroom and shop in the heart of Shrewsbury. But Soul Living reaches far beyond our doors. We work with and deliver to customers across the UK, bringing our carefully selected collections to homes nationwide.

We believe the things you surround yourself with should do more than simply fill a space. They should bring character, comfort and a little joy to everyday life.

That’s why everything at Soul Living is carefully considered, from statement furniture and beautifully designed home accessories to the fragrances that make a house truly feel like home.

About us

A New Chapter for Soul

Soul began over ten years ago with fragrance and a simple belief in creating products that make everyday moments feel special.

Today, that same philosophy sits at the heart of Soul Living.

We’ve grown beyond fragrance to create a destination for considered interiors and relaxed living, bringing together our own Soul fragrance collection with furniture and homeware from brands and designers we genuinely love.

While our collection has evolved, our approach remains personal. We choose pieces because we think they’re interesting, beautifully made and capable of bringing something different to your home, rather than simply following what can already be found everywhere else.

about us

Carefully Chosen

We’re not interested in filling our collections with more of the same.

We carefully select the brands and suppliers we work with, looking for distinctive design, quality and pieces with real personality.

Our collections mix statement pieces with everyday favourites, allowing you to discover something unexpected alongside things you’ll love living with for years to come.

Whether you visit us in Shrewsbury or discover Soul Living online from elsewhere in the UK, we want the experience to feel inspiring, relaxed and personal.

Meet the Team

Soul Living is brought to life by a small team, each playing a different part in making Soul what it is today. From choosing what comes next for the business to welcoming you in store, creating beautiful gifting experiences and carefully preparing your online orders, these are some of the people behind Soul.

Elisa, Director

Elisa leads Soul Living, overseeing the business and shaping its direction as we grow. Having worked with Soul in various capacities for the past eight years, she knows the brand, its customers and what makes it special.

Today, Elisa leads every aspect of the business, from our commercial strategy and brand development to supplier relationships and new opportunities, with a clear vision for the future of Soul Living.

Laura, Retail Manager

Laura leads our Shrewsbury shop and plays a key role in shaping the Soul Living collection, helping to select the suppliers, brands and individual pieces we bring into Soul. With a keen eye for interiors and a real talent for finding just the right piece, Laura also offers our personal shopping service. She loves working with customers to understand their space and style, sourcing and suggesting pieces to help bring their ideas together, whether that’s one perfect finishing touch or something to transform a room.

Sarah, Business Development Consultant

Sarah has a long-standing connection with Soul, having originally created Soul Candles over ten years ago. Today, she works with the Soul Living team as a Business Development Consultant, bringing her knowledge of the brand and its customers to help us develop and grow the Soul Candles side of the business as part of the wider Soul Living journey.

Ali, Gifting & Customer Experience

Ali is the creative eye behind our gifting concepts and plays a big part in making the Soul Living online experience feel special. From developing thoughtful ways to gift Soul to carefully packing and presenting your orders, Ali makes sure that opening a Soul Living parcel feels every bit as considered as choosing what’s inside.